The Press Release:
Kayou, China’s No.1 collectibles company and top trading card brand, announced today it will officially launch in the U.S. this holiday season as part of its global expansion plans. The company nearly quadrupled its revenue in 2024 to $1.4B, driven by the explosion in popularity of its high-quality collectible trading cards, which account for 80 percent of its sales. Kayou has quickly made a name for itself among the collector community thanks to its exquisite craftsmanship, studio approach to product design, and fan-first mission to be “Here for the Superfans.”
For the first time, American fans of MY LITTLE PONY, NARUTO and tokidoki will be able to flex their fandoms by collecting officially licensed Kayou trading cards—already blockbuster hits across Asia—and chase a U.S. exclusive card for each series.
“Kayou has become a status brand for superfans,” said Sergio Godinho, general manager and COO, U.S., Kayou. “With trading cards spanning nearly 100 beloved properties, we give fans a new way to celebrate and connect with the brands they love. We can’t wait to bring that experience to American collectors—because if you’re crazy for it, there’s a Kayou card for it.”
Continue reading Kayou Unleashes the Next Wave of Fandom Bringing Collectible Cards Stateside
