The Press Release:
Twenty-two years after legendary rock band Pearl Jam debuted their Grammy Award-nominated “Do The Evolution” music video, its hypnotic and shocking imagery is perhaps even more relevant to social and environmental issues than during the band’s 1998 Yield tour. Directed by visionary comics legend Todd McFarlane (Spawn) and veteran animator Kevin Altieri (Batman: The Animated Series), this achievement in animation told a graphic and dark history of the world in four gripping minutes and is widely considered one of the best music videos of all time.
In October, IDW Publishing (OTCQX: IDWM) will release Pearl Jam: Art of Do The Evolution, a 200-page, full-color hardcover revealing the full story behind the creation of this historic video. Lushly illustrated by the video’s striking animation cells with never before seen storyboards and designs from the video, the video’s co-producer, Joe Pearson, will guide readers through the fascinating process of bringing the band’s vision to life in this one-of-a-kind art book.
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